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音乐NFT时代如何重新定义明星与粉丝的关系？
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前言
3月12日，世界级说唱天王Akon转发的一条推特引起了千万粉丝及加密爱好者的关注和期待。该推文显示，Akon将联合Element Black发行音乐盲盒NFT。当属于大众的流行音乐与具收藏属性的NFT结合，会如何改变流行音乐乃至整个娱乐行业的性质？
与明星一起Create to Earn
在Web 2.0时代，明星与粉丝之间是仰望与被仰望的关係。明星贡献形象或作品，粉丝以金钱、时间、心力表示支持。例如那些邀请明星代言或入驻的游戏，明星收取巨额代言费，游戏平台通过给粉丝与偶像互动的机会吸引曝光和收入。在明星与平台赚取天额利润的时候，付出金钱的只有粉丝。
到了Web 3.0时代，粉丝不再只是“付出”或“氪金”的群体。以开头提到Akon联合Element Black发行音乐盲盒NFT为例，对粉丝来说，不仅如同购买实体专辑般收藏了自己偶像的作品，更获得了与其合作创造音乐与赚取收益的机会。这种通过创建NFT获得收益的形式也被称为“Create to Earn”。
与我们此前了解的“Play to Earn”类似，“Create to Earn”同样强调“参与”的概念。此前据Element Black介绍，粉丝与明星互动创作的NFT将进一步在元宇宙游戏中扮演更重要的角色。粉丝不再是照单全收的接受者，在作品说话的年代，普通听众也能透过在共同创作的过程中创意激盪，以充满个性的作品为自己在元宇宙发声。
Akon Music NFT Mystery Box
Akon，作为一位美国嘻哈巨星，被各大音乐大奖如MTV、Grammy、Billboard提名颁奖的世界级音乐家，他的音乐盲盒NFT自然备受关注。
每个音乐NFT一定时长的音轨，持有者可以发挥创意，二次创作音频并上传至平台，通过作品的传播赚取Token。
Element Black在Binance NFT市场、OKX NFT市场、APE NFT发售Akon Music NFT。这些音乐元素NFT将被随机打包到盲盒NFT内销售，盲盒内包含一个不同星级的音乐元素NFT以及一个狮子形象的PFP碎片。
如何简单实现Create to Earn
怎样参与“Create to Earn”？简单地说，Akon音乐NFT盲盒可以随机开出不同音轨，玩家通过Element Black开发的音乐NFT平台Music Infinity进行二次创作，可以基于Akon的音轨合唱或编辑，也可以全新创作，最后合成属于玩家自己独一无二的音乐NFT，发布在Music Infinity上供用户收听。 盲盒包含的音乐元素星级列表如下：
a. 一星：时长20秒以内，单音轨，佔比30%
b. 二星：时长40秒以内，双音轨，佔比25%
c. 三星：时长90秒以内，三音轨，佔比20%
d. 四星：时长120秒以内，四音轨，佔比15%
e. 五星：时长180秒以内，全音轨，佔比10%
Akon Music NFT市场表现
4月22日Binance NFT市场、OKX NFT市场、Element Black同步发售Akon Music NFT，市场反响热烈。不同等级的NFT地板价均远高于发售价格,SSR地板价为500USDT。在低迷的市场环境下，Akon Music NFT的表现可以说是很出色！
价格的背后支撑是Akon Music NFT的生态价值。一方面，随着Music Box持有者的激增，收听音乐的需求也激增，也就意味着持有Akon Music NFT的版权收益在不断增加，并且版权收益是无上限的。这也促使了很多玩家主动收集Akon Music NFT碎片合成音乐上架至音乐广场。另一方面有更多的玩家通过了解、研究音乐赛道，对Music Infinity平台充满信心，不断调整、优化投资组合。进行Music Box和Akon Music NFT双投资。
Akon Music NFT最新动态
8月31日16:00（北京时间） Akon Music NFT将在APE NFT Marketplace发售500枚，发售价格为150USDT，与初次发售价格一致。对比市面上以有的Akon Music NFT，在APE NFT Marketplace无疑是更明智的选择。玩家可以通过购买盲盒，抽取不同等级的Akon Music NFT。
后续
不管是去中心化音乐平台还是音乐NFT化，我相信这些都是对于Web3.0赛道的尝试。在加密世界，我们赞扬技术创新，让灵光一现的想法照进现实。虽然眼下有泡沫，但我们笃定，未来3年内的音乐NFT市场，一定是一个百亿级别的市场。至于，时间沿革后，Music Infinity能否迎来属于它的高光时刻，甚至于成为Web 3的Spotify？静观其变，充满希冀。
来源：金色财经 |
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